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Letter: Announcing new product

Dear,

Have you ever heard of _[name of the product]_?

It�s an amazing brand new product, and we�re offering it to you at a fantastic introductory price. Just _[$]_, and you can have the latest and greatest _[type of product]_ on the market.

We haven�t been this excited about a new product in a long time. That�s why we�re offering it at such a low price, so we can get as many people to see how useful it is as soon as possible. We�re counting on your word-of-mouth to make _[name of the product]_ one of our best sellers.

Order _[name of the product]_ at its introductory price, and we�ll also give you _[name of free gift customer receives for ordering your product]_ at no extra charge. That�s a _[$]_ value, absolutely free.

But if you wait, you may have to pay more, and you won�t get the free gift, because our introductory offer ends _[date]_.

This is a one-time only offer, so you�ll want to give us a call right away, even if you just want to find out more about our _[name of the product]_, or the _[name of free gift customer receives for ordering your product]_. Our toll-free number is _[phone #]_. Pick up the phone and call now!

Sincerely,

Letter: Announcing new product

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